At one of the London Underground stations, all ads were replaced by cats

If one fine morning you find yourself at the London Metro station Clapham Common, you will find that it was completely and completely captured by cats. Not in the literal sense of the word, of course. The thing is that these cute and fluffy creatures are responsible for saving the metro passengers from ubiquitous advertising, because now instead of annoying banners and promotional posters, Londoners will be able to enjoy the look of their curious and funny faces.

Interestingly, this temporary project was funded by Kickstarter. And this means that about 700 volunteers invested their own considerable funds in order to carry out such an interesting undertaking. Organizer James Turner said in a blog post: "" This is not a smart marketing move. The people behind this are volunteers. We want to inspire people to think differently about the world around them and understand that they have the right to change it. "





Watch the video: Ads in London Underground Station Replaced With Cat Photos (May 2024).

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